HKSYU Course Resources Search Results

Consumer Behaviour (BUS360)

You searched for: Keyword BUS360

1 - 7 of 7

1. Consumer behavior : buying, having, and being

Michael R. Solomon

Harlow, UK : Pearson, 2020

BUS360

2. Consumer health : a guide to intelligent decisions

Stephen Barrett ...[et al.]

New York, NY : McGraw-Hill, c2013

BUS360

3. Consumer behavior : understanding consumers - designing marketing activities

Stefan Hoffmann and Payam Akbar

BUS360

4. Consumer behaviour

Zubin Sethna

BUS360

5. Consumer behaviour : applications in marketing

Robert East [and three others]

BUS360

6. Consumer behavior : building marketing strategy

David L. Mothersbaugh, Susan Bardi Kleiser and Del I. Hawkins

BUS502

BUS360

7. Advertising and promotion : an integrated marketing communications perspective

George E. Belch & Michael A. Belch, San Diego State University

BUS360

BUS304

BUS130/233

BUS240

BUS502

JOUR450

PRA330

Powered by Blacklight