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You searched for: Subject Consumer behavior.

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1. Consumer behavior : understanding consumers - designing marketing activities

Stefan Hoffmann and Payam Akbar

BUS360

2. Consumer behaviour

Zubin Sethna

BUS360

3. Consumer behavior : buying, having, and being

Michael R. Solomon, Cristel Antonia Russell

Hoboken, N.J. : Pearson., 2024

BUS130/233

BUS501

BUS502

BUS503

4. Consumer behavior : buying, having, and being

Michael R. Solomon

Harlow, UK : Pearson, 2020

BUS360

5. APA handbook of consumer psychology

Lynn R. Kahle, editor-in-chief ; Tina M. Lowrey and Joel Huber, associate editors

BUS501

6. Consumer psychology : theories & applications

Hazel Huang

BUS501

7. Essentials of consumer behavior : an applied approach

Debra L. Stephens

BUS501

8. Handbook of research methods in consumer psychology

edited by Frank R. Kardes, Paul M. Herr, and Nobert Schwarz

BUS501

9. What your customer wants and can't tell you : unlocking consumer brains with the science of behavioral economics

Melina Palmer

BUS523

10. 消費社會學 = The sociology of consumption

王寧著

北京市 : 社會科學文獻出版社, 2011

SOC412

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