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book 1. Service operations management
Robert Johnston, Michael Shulver, Nigel Slack, Graham Clark
BUS240

book 2. The customer rules : the 39 essential rules for delivering sensational service
Lee Cockerell
New York : Crown Business, 2013
BUS240

book 3. Customer service : skills for success
Robert W. Lucas
BUS240

book 4. Mastering salesforce reports and dashboards : drive business decisions with your CRM data
David Carnes
BUS523

book 5. The art of CRM : proven strategies for modern customer relationship management
Max Fatouretchi
BUS523

book 6. Customer relationship management : a global approach
Samit Chakravorti
BUS523

BUS485

book 7. Customer relationship management : concepts and technologies
Francis Buttle and Stan Maklan
BUS240

book 8. Customer relationship management : concepts, applications and technologies
Daniel Prior, Francis Buttle and Stan Maklan
BUS485

BUS523

book 9. Cracking the CRM code : how to prevent failures in buying, implementing and using CRM
Limesh Parekh ; foreword by Rashmi Bansal
Chennai : Notion Press, 2021
BUS523

book 10. Electronic customer relationship management E-CRM : complete self-assessment guide
[S.l.] : The Art of Service, [2022]
BUS485


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