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Research Methods and Design (BUS531)

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1. Business research : a practical guide for students

Jill Collis, Roger Hussey

BUS531

2. The generic qualitative approach to a dissertation in the social sciences : a step by step guide

Sandra Kostere and Kim Kostere

BUS531

3. Handbook of research methods for marketing management

Edited by Robin Nunkoo, Viraiyan Teeroovengadum & Christian M. Ringle

BUS531

4. Management and business research

Mark Easterby-Smith [and three others]

BUS531

5. Marketing research

Barry J. Babin, Steve D'Alessandro, Hume Winzar, Ben Lowe, William Zikmund

BUS531

6. Research methods and data analysis for business decisions : a primer Using SPSS

James E. Sallis, Geir Gripsrud, Ulf Henning Olsson, Ragnhild Silkoset

BUS531

7. Research methods in business studies

Pervez Ghauri, Kjell Grønhaug, Roger Strange

BUS531

8. Making sense of data in the media

Andrew Bell...[and four others]

BUS235

BUS531

9. Marketing research

Alvin C. Burns, Ann Veeck

BUS531

BUS235

10. A step-by-step guide to exploratory factor analysis with SPSS

Marley W. Watkins

BUS531

BUS472

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