HKSYU Course Resources Search Results

You searched for: Subject Internet. Subject Social media

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1. Social media strategy : marketing, advertising, and public relations in the consumer revolution

Keith A. Quesenberry

SOC413

JOUR395

2. Digital analytics for marketing

Marshall Sponder and Gohar F. Khan

BUS351

3. How to go viral and reach millions : top persuasion secrets from social media superstars, Jesus, Shakespeare, Oprah, and even Donald Trump

Joseph Romm

SOC413

4. The platform society : public values in a connective world

José van Dijck, Thomas Poell, and Martijn de Waal

JOUR395

5. Digital media usage across the life course

edited by Paul G. Nixon, Rajash Rawal, and Andreas Funk

SOC413

6. Advanced social media marketing : how to lead, launch, and manage a successful social media program

Tom Funk

[Berkeley, CA] : Apress, c2013

SOC413

7. Digital marketing analytics : making sense of consumer data in a digital world

Chuck Hemann, Ken Burbary; [foreword by Jeremiah Owyang]

BUS351

8. Understanding digital marketing : a complete guide to engaging customers and implementing successful digital campaigns

Damian Ryan

GED113

9. The social media bible : tactics, tools & strategies for business success

Lon Safko

Hoboken, N.J. : John Wiley & Sons, c2012

JOUR395

10. Social media marketing : the next generation of business engagement

Dave Evans with Jake McKee

Indianapolis, Ind. : Wiley Pub., c2010

BUS521

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