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book 1. Recruitment marketing : creative ways to attract candidates to your employment brand using social media
Jonathan Kidder
North Haven, CT : Independently published, 2023
BUS311

book 2. Strategic social media management : theory and practice
Karen E. Sutherland
JOUR395

book 3. Digital marketing analytics : making sense of consumer data in a digital world
Chuck Hemann, Ken Burbary; [foreword by Jeremiah Owyang]
BUS351

book 4. Advanced social media marketing : how to lead, launch, and manage a successful social media program
Tom Funk
[Berkeley, CA] : Apress, c2013
SOC413

book 5. Media and social life
edited by Mary Beth Oliver, Arthur A. Raney
New York, NY : Routledge, 2014
SOC413

book 6. The art of social media : power tips for power users
Guy Kawasaki and Peg Fitzpatrick
New York, NY : Portfolio, 2014
JOUR395

book 7. The Sage handbook of social media
edited by Jean Burgess, Alice Marwick and Thomas Poell
JOUR395

book 8. The SAGE handbook of social media research methods
edited by Luke Sloan and Annabel Quan-Haase
SOC413

book 9. Social media : a critical introduction
Christian Fuchs
SOC413

JOUR395

book 10. Understanding digital marketing : a complete guide to engaging customers and implementing successful digital campaigns
Damian Ryan
GED113


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