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book 1. Marketing analytics : a machine learning approach
edited by A. Mansurali, P. Mary Jeyanthi
BUS532

book 2. Marketing analytics : statistical tools for marketing and consumer behavior using SPSS
José Marcos Carvalho de Mesquita and Erik Kostelijk
BUS532

book 3. Understanding Google analytics for business growth
Scott Jones
[S.l.] : 123 Internet Group, 2021
BUS521


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