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Media Planning (PRA460)

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book 1. The media handbook : a complete guide to advertising media selection, planning, research, and buying
Helen Katz
PRA460

book 2. Digital marketing strategy : an integrated approach to online marketing
Simon Kingsnorth
PRA460

book 3. Marketing 5.0 : technology for humanity
Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
PRA460


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