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PRA460
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PRA330
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Katz, Helen E.
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Kingsnorth, Simon
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曾錦程
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Advertising media planning
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Media Planning (PRA460)
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1.
Digital marketing strategy : an integrated approach to online marketing
Simon Kingsnorth
PRA460
2.
Marketing 5.0 : technology for humanity
Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
PRA460
3.
The media handbook : a complete guide to advertising media selection, planning, research, and buying
Helen Katz
PRA460
4.
我地廣告
曾錦程, 劉昆祐著
香港 : 中華書局(香港)有限公司, 2017
PRA460
PRA330
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