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Marketing Analytics (BUS532)

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book 11. The coding manual for qualitative researchers
Johnny Saldaña
CP605

BUS532

book 12. Marketing analytics : a practical guide to improving consumer insights using data techniques
Mike Grigsby
BUS532

BUS240

book 13. Business research methods
Emma Bell, Alan Bryman, Bill Harley
BUS532

BUS320

BUS235

BUS531


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