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Service industries Marketing.
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Jochen Wirtz
edited by Kern Alexander, and Niamh Moloney
Cheltenham, UK ; Northampton, MA : Edward Elgar Publishing, 2011
HK Institute of Bankers
Singapore : John Wiley & Sons Asia, c2011
Sharon Ward
Phoebus L. Athanassiou
Agustín Rubini
James Davies
Anthony Saunders, Marcia Millon Cornett, Otgontsetseg (Otgo) Erhemjamts
edited by Umit Hacioglu
Theodore C. Bestor