HKSYU Course Resources

Richard L. Daft & Dorothy Marcic

Richard L. West, Emerson College, Lynn H Turner, Marquette University

Zhisheng (Edward) Wen [and three others]

edited by Zhisheng (Edward) Wen, Hong Kong Shue Yan University, Peter Skehan, University College London, Richard L. Sparks, Mount St. Joseph University

edited by Toby Carroll, Darryl S.L. Jarvis

Philip R. Cateora, Fellow, Academy of International Business, University of Colorado, R. Bruce Money, Brigham Young University, Mary C. Gilly, Fellow, American Marketing Association, University f California, Irvine, John L. Graham, University of California, Irvine

James D. Gwartney, Florida State University, Richard L. Stroup, North Carolina State University, Dwight R. Lee, Southern Methodist University, Tawni H. Ferrarini, Northern Michigan University, Joseph P. Calhoun, Florida State University