HKSYU Course Resources Search Results

You searched for: Subject Public relations Management. Subject Public relations

1 - 10 of 10

1. Exploring public relations and management communication

Ralph Tench, Stephen Waddington

PRA320

2. Planning and managing public relations campaigns : a strategic approach

Anne Gregory

JOUR450

3. Public relations practices : managerial case studies and problems

Allen H. Center ... [et al.]

Boston : Pearson, c2014

PRA450

4. Public relations writing : the essentials of style and format

Thomas H. Bivins

New York, NY : McGraw-Hill, c2014

PRA350

5. Becoming a public relations writer : strategic writing for emerging and established media

Ronald D. Smith

PRA350

6. Public relations writing : strategies & structures

Doug Newsom, Jim Haynes

Boston, MA : Cengage Learning, c2017

PRA350

7. Public relations writing worktext : a practical guide for the profession

Joseph M. Zappala, Ann R. Carden

New York ; Oxon : Routledge, 2010

PRA350

8. Public relations theory : capabilities and competencies

Jae-Hwa Shin, Robert L Heath

PRA320

9. Writing for public relations : a practical guide for professionals

Janet Mizrahi

ENG213

10. Mediawriting : print, broadcast, and public relations

W. Richard Whitaker, Ronald D. Smith, Janet E. Ramsey

JOUR100

GEB102

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