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Bernd W. Wirtz
Cham : Springer Nature Switzerland AG, 2019
Cecil C. Bozarth, Robert B. Handfield
Boston, MA : Pearson, c2019
Geoff Baker, Helen Zhang
Singapore : Cengage Learning Asia Pte Ltd., c2012
William Ellet
Boston, Mass. : Harvard Business School Press, c2007
edited by Günter Lueger, Hans-Peter Korn
Munchen, Mering : Rainer Hampp Verlag, 2006
edited by Stewart R. Clegg and Cynthia Hardy
London : Thousand Oaks, Calif. : Sage Publications, 1999
David P. Doane, Lori E. Seward
edited by Harukiyo Hasegawa and Michael A. Witt
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