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Digitized Media, Culture and Society (SOC413)

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book 1. Digital marketing : communicating, selling and connecting
Charles F. Hofacker
SOC413

book 2. How to go viral and reach millions : top persuasion secrets from social media superstars, Jesus, Shakespeare, Oprah, and even Donald Trump
Joseph Romm
SOC413

book 3. Advanced social media marketing : how to lead, launch, and manage a successful social media program
Tom Funk
[Berkeley, CA] : Apress, c2013
SOC413

book 4. Social media strategy : marketing, advertising, and public relations in the consumer revolution
Keith A. Quesenberry
SOC413

JOUR395

book 5. Strategic social media : from marketing to social change
L. Meghan Mahoney and Tang Tang
SOC413


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