Business communication : developing leaders for a networked world
Peter W. Cardon, University of Southern California.
New York, N.Y. : McGraw Hill LLC, [2024] ©2024
"Taking Peter Cordon's practitioner and case-based approach, this text helps students develop an understanding of how course content applies to the business world. Maintaining a central theme of credibility, this book communicates why credibility is essential to effective communication in today's rapidly changing business environment. Cordon's text, integrated with Connect for Business Communication, provides a contemporary yet traditional view into the business communication field, empowering students to learn bedrock communication principles while also staying up to date with cultural and technological changes in the business world-transforming them into leaders for a networked world"--
Physical items: 3, Online items: 0
Availability
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| Location | Call number | Status |
|---|---|---|
| English Book (4/F) | 658.45 CAR 2024 | Available |
| Location | Call number | Status |
|---|---|---|
| barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
| barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
| barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
Bibliographic Information
- Format:
-
Book
- Subject:
- Business communication.
- Business enterprises > Computer networks.
- Business communication > Computer network resources.
- Language:
- English
- ISBN:
- 9781266158216, 1266158219
- Course:
- BUS307
Management Information Systems - BUS303
Business Communication - BUS420
Advanced Business Report Writing and Communication - Bibliography:
- Includes bibliographical references and index.
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