HKSYU Course Resources

Online marketing : 3 manuscripts in 1 book, including : digital marketing, social media, marketing analytics

Santino Spencer.
[S.l.] : [s.n.], [2023].
"Why digital marketing is the way of the future? What is a digital story and why your business needs to be telling one? Why digital strategy is, by far, the VERY BEST approach that will turn your business vision into reality. What are some of the most important KPIs that you should be tracking and monitoring for your campaigns? What is email marketing automation and why you should be using it right now (if you haven't already started)?How do you understand your audience and figure out what your messaging should be? How to set the right kind of budget for your business and ensure you're getting the most bang for your buck." --

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Bibliographic Information

Format:
book Book
Author:
Spencer, Santino
Subject:
Internet marketing.
Internet advertising.
Publication Year:
2023
Language:
English
Published:
S.l.
ISBN:
9781088185681
Course:
BUS340
Internet and Social Media Marketing
Series:
Marketing management series.

 

 


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