HKSYU Course Resources

Strategic management : concepts and cases : a competitive advantage approach

Fred R. David, Forest R. David, Meredith E. David.
Hoboken, New Jersey : Pearson, [2024]
"This college textbook shows how to gain and sustain a competitive advantage in today's complex business world. The text helps you develop your own cutting-edge strategy through skill-developing exercises. It also offers coverage on issues related to business ethics, social responsibility, global operations, and sustainability"--

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Bibliographic Information

Format:
book Book
Author:
David, Fred R.
Subject:
Strategic planning > Case studies.
Strategic planning.
Language:
English
ISBN:
9780137897667, 0137897669
Course:
BUS460
Business Strategy
Bibliography:
Includes bibliographical references and indexes.

 

 


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