Marketing research : an applied orientation
Naresh K. Malhotra, Georgia Institute of Technology.
New York, NY : Pearson, [2019] ©2019
Physical items: 4, Online items: 0
Availability
Online Resources
At the libraryRequest via Interlibrary Loan
| Location | Call number | Status |
|---|---|---|
| Course Reserve (3/F Special Collection) | 658.83 MAL 2019 | Available |
| Location | Call number | Status |
|---|---|---|
| barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
| barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
| barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
| barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
Bibliographic Information
- Format:
-
Book
- Subject:
- Marketing research.
- Marketing research > Methodology.
- Language:
- English
- ISBN:
- 9780134734842, 013473484
- Course:
- BUS541-2
Master’s Project - BUS531
Research Methods and Design - BUS472
Capstone Project II (Research Project) - BUS235
Marketing Research - Note:
- Revised edition of the author's Marketing research, c2010.
- Bibliography:
- Includes bibliographical references and index.
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