HKSYU Course Resources

Media ethics : key principles for responsible practice

Patrick Lee Plaisance.
San Diego : Cognella, [2021?] ©2021
Making ethics accessible and applicable to media practice, this highly acclaimed book explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, marketing, and digital media. Unlike application-oriented casebooks, this text sets forth the philosophical underpinnings of key principles and explains how each should guide responsible media behavior.

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Bibliographic Information

Format:
book Book
Author:
Plaisance, Patrick Lee
Subject:
Mass media > Moral and ethical aspects.
Language:
English
ISBN:
9781516586684
Course:
JOUR410
Media Ethics
Bibliography:
Includes bibliographical references (pages 313-332) and index.

 

 


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