Strategic sport communication
Paul M. Pedersen, PhD, [and three others]
Champaign, IL : Human Kinetics, [2021] ©2021
"This book explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"--
Physical items: 1, Online items: 0
Availability
Online Resources
At the libraryRequest via Interlibrary Loan
| Location | Call number | Status |
|---|---|---|
| Course Reserve (3/F Special Collection) | 796.069 PED 2021 | Available |
| Location | Call number | Status |
|---|---|---|
| barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
Bibliographic Information
- Format:
-
Book
- Subject:
- Sports administration.
- Communication in sports.
- Language:
- English
- ISBN:
- 9781492594499
- Course:
- JOUR231
Sports Communication - Bibliography:
- Includes bibliographical references and index.
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