HKSYU Course Resources

Foundations of business

William M. Pride, Robert J. Hughes, Jack R. Kapoor.
Boston, MA : Cengage, [2022] ©2023
"Authors Pride/Hughes/Kapoor believe that success is measured not only by the grade you receive in this course, but also by how the information in this book helps you build a foundation for a better life. That's what FOUNDATIONS OF BUSINESS, 7E is all about. Updates highlight the specific challenges facing businesses and individuals, particularly following the global pandemic. The latest content, real examples and powerful new cases show you how to become a better employee, more informed consumer and successful business owner. You examine issues within the economy, business ownership, management, human resources, marketing, social media, e-commerce, management information systems, accounting and finance. You also learn how cultural diversity, ethics and social responsibility, small business and entrepreneurship and environmental concerns impact both the nation's economy and you, as an individual consumer." --

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Bibliographic Information

Format:
book Book
Author:
Pride, William M.
Subject:
Industrial management.
Business enterprises.
Business.
Language:
English
ISBN:
9780357717943
Course:
BUS252
Introduction to Entrepreneurship
BUS200
Business Organization and Management
BUS100
Introduction to Business
BUS411
New Venture Creation
Bibliography:
Includes bibliographical references and indexes.

 

 


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