Consumer behavior
Leon G. Schiffman, Joseph Wisenblit.
Upper Saddle River, New Jersey : Pearson Education, [2019] ©2019
Physical items: 2, Online items: 0
Availability
Online Resources
At the libraryRequest via Interlibrary Loan
| Location | Call number | Status |
|---|---|---|
| English Book (4/F) | 658.8342 SCH 2019 | Available |
| Location | Call number | Status |
|---|---|---|
| barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
| barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
Bibliographic Information
- Format:
-
Book
- Subject:
- Consumer behavior.
- Motivation research (Marketing)
- Language:
- English
- ISBN:
- 9780134734828
- Course:
- BUS304
Marketing Strategy - BUS501
Consumer Psychology - Bibliography:
- Includes bibliographical references (pages 405-431) and indexes.
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