International business : a managerial perspective
Ricky W. Griffin, Michael W. Pustay.
Harlow : Pearson Education Limited, 2020 ©2020
"This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States......International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organizations worldwide."--
Physical items: 1, Online items: 0
Availability
Online Resources
At the libraryRequest via Interlibrary Loan
Location | Call number | Status |
---|---|---|
English Book (4/F) | 658.049 GRI 2020 | Available |
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barcode, location, bookplate, id LOCATION | callnoa callnob | -- |
Bibliographic Information
- Format:
- Book
- Subject:
- International business enterprises > Management.
- Language:
- English
- ISBN:
- 9781292313733, 1292313730
- Course:
- BUS417
International Business - Bibliography:
- Includes bibliographical references and indexes.
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